Everlasting Flower


The flower of eternal youth

A Force of Nature

The everlasting flower or helychrisum (Helychrisum italicum) is often cited in books referring to medicinal plants.  This small plant with yellow flowers that never wilt grows in coastal areas.  The everlasting is genuinely a flower of youth; according to legend, its oil would have been offered to Ulysses by Nausicaa during his journey, allowing him to recover his demigod beauty.

A Plant with Multiple Virtues **

Everlasting flowers are traditionally used for their detoxifying virtues.  They are known for restoring and repairing irritated, damaged and wrinkled skin.

Everlasting Essential Oil

Everlasting essential oil is obtained from the flowers of the plant through steam distillation.
Our rare and precious essential oil is as golden as the everlasting flower it comes from. It has a very recognizable fragrance that is spicy, with notes of fenugreek, curry, thyme and honey. It is loaded with neryl acetate that has recognized anti-free-radical and anti-wrinkle virtues.

SO’BiO étic® Everlasting Flowers

SO’BiO étic® has carefully selected everlasting flowers that are grown by an Italian cooperative in accordance with the principles of biodynamic agriculture (sowing in terms of the moon cycles, use of natural ancestral formulas, etc.) which contribute to preserving the richness and exceptional quality of this plant that is endemic to the Mediterranean.
Biodynamic agriculture is based on a sustainable approach to farming using the traditional methods that allowed generation after generation of farmers to succeed. It is focused on nourishing both the earth and human beings, while remaining respectful of all things living and creating agricultural diversification.

* Hydration of the upper layers of the skin     ** According to bibliography 

Product Line Fleur d’immortelle


Younger-looking skin with lasting results!

After 45, the skin starts changing and has different needs. Cellular renewal is slower due to hormonal changes. The skin gets finer, the natural barrier is not as effective against external irritants and dehydration. The skin is less protected and becomes dryer.
This lack of lipids causes the skin to lose firmness, wrinkles are deeper, the contour of the face is less defined, and the tissue loses density. This is also the age of pigmentation spots due to less effective melanin synthesis.

The SO’BiO étic® solution for mature skin is its everlasting flower line of skincare products. Thanks to the essential oil and floral water obtained from this flower of youth that stimulates cell renewal and collagen synthesis, SO’BiO étic® offers skincare that is perfectly adapted to mature skins and that has a demonstrated effect on all signs of aging:
– improved nutrition;
– boosted firmness;
– restored density;
– reduced wrinkles;
– less spots.

Focus on ethics:

SO’BiO étic®  has carefully selected everlasting flowers that are grown by a cooperative in accordance with the principles of biodynamic agriculture (sowing in terms of the moon cycles, use of natural ancestral formulas, etc.) which contribute to preserving the richness and exceptional quality of this plant that is endemic to the Mediterranean.

The products